Case Study

Botline Store: Automation Bots for Telegram & n8n

A public-facing marketplace for automation bots — browse categories, see setup and monthly support pricing, and request setup in one step without a traditional checkout wall.

The Executive Summary

Give businesses a credible storefront for Telegram and n8n automation, with transparent pricing and a direct path to talk to the team.

The Context (The Challenge)

Operators needed clarity on what each bot does and what it costs to stand up, without forcing an immediate payment flow.

The Blueprint (The Strategy)

We structured the catalog around categories and outcomes, paired pricing with human-readable scope, and wired request flows to contact instead of cart abandonment.

Diagram Placeholder — Botline Store stack overview

Catalog & request flow

The product narrative is speed to clarity: each listing explains the automation outcome, surfaces setup and support pricing, and routes serious buyers to a single request path — mirroring how B2B bot deals actually close.

Marketplace wireframe placeholder

The Craft (The Execution)

// Custom hook highlight

const setupRequest = await submitBotSetup({
  botId,
  channel: "telegram",
  notes: "Enterprise rollout",
});

The UI layer favors clarity and restraint, pairing high-contrast typography with deliberate interaction patterns that feel immediate and intuitive.

The Enduring Result (The ROI)

  • Single-step setup requests aligned with how buyers actually purchase services.
  • Category-led discovery that scales as new bots ship.
  • A foundation ready for vendor listings and multi-tenant growth.